Run from no beast, or man.
Overview: DOTA: Dragon’s Blood (2021) is a highly anticipated series adapted from the beloved game, DOTA2. In collaboration with Valve, fans are now able to experience the game lore in immense detail. To spur fans’ excitement, we hid a ton of easter eggs and surprises - from a secret key art that can only be unlocked by piecing the character arts together, to a surprise blast from the past.
SOW: Led visual direction of creative suite (title treatment, key arts, trailers, custom AVs, etc) as well as the GTM campaign globally.
AV Suite
Basshunter makes a return.
Back in 2006, Basshunter released a song called DOTA, that immediately became a viral hit amongst the DOTA2 community.
For the release of this anime series, we secretly brought him back, much to fans’ delight.